Branding & Visual Designer
I am a visual designer with over 15 years of experience helping businesses build distinctive brands and compelling visual experiences. Throughout my career, I have collaborated with global companies including Meta, Microsoft, Amazon, and Expedia, as well as startups, agencies, and growing businesses. I focus on creating design solutions that are visually engaging, strategically aligned, and built to support long term brand growth.
My expertise spans branding, brand identity systems, logo design, web design, packaging design, marketing communications, digital and print design, infographics, and presentation design. From developing comprehensive brand guidelines, typography, color systems, iconography, and visual assets to designing responsive websites and high impact marketing materials, I create cohesive visual experiences that strengthen brand recognition and enhance user engagement.
I am highly proficient in Adobe Creative Cloud, including Photoshop, Illustrator, InDesign, XD, Premiere Rush, and Acrobat, as well as Figma, Canva, and Microsoft PowerPoint. From concept development and wireframes to interactive prototypes and production ready assets, I deliver thoughtful design solutions across digital, print, packaging, and presentation platforms.
EXPERIENCE

Affirma - Visual Designer
Remote(US) | May 2021 – Present (on-call)

FreeUp.Net - Freelance Visual Designer
Remote(US) | Dec 2016 – February 2021


EDUCATION

Bachelor of Science (BS),
Computer Science
(Programming & Networking Hardware)
Asian Institute of Computer Studies
| 2006 – 2010

LANGUAGE

English (Fluent)
Filipino/Tagalog (Native)
CORE COMPETENCIES

• Logo Design & Brand Guidelines
• Branding & Brand Identity Systems
• UI/UX Design (Wireframing & Prototyping)
• Web & Landing Page Design
• Marketing Communications & Campaign Design
• Social Media & Digital Graphics
• Print Design & Marketing Collateral
• Product Packaging & Label Design
• Amazon A+ Content & E-commerce Graphics
• Presentation Design (PowerPoint & Pitch Decks)
• Infographics & Data Visualization
• Custom Illustration & Iconography


DESIGN TOOLS

• Adobe Creative Cloud
• Figma
• Canva
• Microsoft (PowerPoint & Word)
• Apple Keynote
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